Selected work
All work and experience →From an at-home kit to digital cognitive assessment
Built an at-home kit MVP, then developed a digital assessment service with licensed BrainCheck Assess and a neurologist results consultation.
Building a weight-care brand for women
Positioning, offer design, partner evaluation, website, mobile intake and checkout, built ahead of launch.
Violet: an AI customer-experience agent for insurance
Raised $1.2M and led Violet from concept to deployment with insurance carriers.
Improving conversion and session attendance at Guidely
Session show-up rates rose from 8.5% to 17.6%; landing-page conversion from 18% to 22%.
What I'm building
All writing →


Building Elovi’s creative advantage
A private workspace that brings competitive research, creative development, and review into one process.
Read the build note →Building Orena’s agentic content engine
An agent-assisted workflow that connects content planning, publishing, and search feedback.
Read the build note →Open to full-time product roles
AI Product Manager / Applied AI PM, Senior PM, Founding PM or Product Lead, and AI strategy & transformation. Strongest fit in AI, SaaS, healthcare, insurance and enterprise operations.
NYC, LA or SF Bay Area. Open to relocation; onsite, hybrid or remote.
Consulting for founders and teams
Advisory on the decisions that shape a product, fractional product or GTM leadership, and workflow modernization for operating teams.
A little about me
I started out selling life insurance, then founded Insurmi and spent four years building an AI agent for an industry that runs on legacy systems. Every role since has compounded on that: learning to sell before I could build, and to ship inside real constraints.
This site is my own little digital living room. Beyond the work you'll find my bookshelf, some writing on leadership, and a way to reach me.
More about me →




